Google’s latest version of its Analytics website-analysis tool – Universal Analytics – offers all sorts of bells and whistles for the SEO fan. That’s all very exciting but what happens when the Universal Analytics installation doesn’t work?
Increase your email response rates by writing in a real human’s voice – but be careful, it’s an illusion that is easily dispelled. Read on…
Instagram has become part of an Internet-marketing specialist’s toolkit. It has a great reach, allows for key social/viral content sharing with searchable hashtags and integration with Facebook, Twitter, and Foursquare streams, and it is still dominated by iPhone users – the most valuable consumers of all.
Did you know: 33% of all online donations made during the year are made during December? Or that 10% of all online donations made during the year are made on the days December 29, 30, and 31?
If you, like most office workers, open your email first thing in the morning, then you might be setting yourself up for a horrible day and wasting hundreds of hours a year.
A client recently got in touch with us asking why she had been billed for something she thought had already been paid for. She helpfully sent along a copy of the bill she’d received. I took one look at it and groaned. Yep, another scam. Read on!
The Advertising Standards Board has set the regulatory cat among the social-media pigeons in a decision this week, ruling that posts by users to a company’s Facebook page are advertisements by that company. Read on!
Just getting visitors to your website is rarely enough. If they stay on the homepage and don’t travel further into your site, the chances are they won’t become the active customers you need.
The no.1 mistake made by small businesses on Facebook is a simple one: directing people to a “you don’t have permission to see this” message.
“Only special people can see this thing and you’re not special. You must have been invited by mistake.”
Ouch. Not a good look.