The South Australian Wine Industry Association has become the first major industry to adopt and use the new State Brand, reports the Barossa Leader.
“What is your core business? What do you offer? How do you offer it? What sets you apart? What will get people excited? … and give it to me in 30 seconds. “
Instagram has become part of an Internet-marketing specialist’s toolkit. It has a great reach, allows for key social/viral content sharing with searchable hashtags and integration with Facebook, Twitter, and Foursquare streams, and it is still dominated by iPhone users – the most valuable consumers of all.
Did you know: 33% of all online donations made during the year are made during December? Or that 10% of all online donations made during the year are made on the days December 29, 30, and 31?
AIMIA, the industry body for interactive content and digital media in Australia, has just released the 8th annual report on how Australians are using mobile devices.
The Advertising Standards Board has set the regulatory cat among the social-media pigeons in a decision this week, ruling that posts by users to a company’s Facebook page are advertisements by that company. Read on!
The AIMIA Australian Mobile Phone Lifestyle Index Survey is carried out annually and tracks mobile phone usage and trends in Australia, and what’s even better is that the results are available to anyone who is interested.
CCM’s Simon Garlick was interviewed recently for a feature article on “five key issues small to medium business enterprises need to address if they are to thrive and grow”, published in the latest QANTAS Magazine. Read on!
The no.1 mistake made by small businesses on Facebook is a simple one: directing people to a “you don’t have permission to see this” message.
“Only special people can see this thing and you’re not special. You must have been invited by mistake.”
Ouch. Not a good look.